Fashion & Quality Fashion and quality at the best price in a sustainable way. H&M offers collections that are wide-ranging and varied for women, men, teenagers and children. To H&M, design, quality and sustainability are not a question of price, rather they always offer inspiring fashion with unbeatable value for money. Quality is key, from initial idea to final product. It is always their aim to exceed customers’ expectations on quality. Another important element of H&M’s offering is sustainability, with considerable resources devoted to increasing sustainability working with long-term partners to bring about improvement for people and the environment.